App name

susu

Well-Known Member
Licensed User
Longtime User
I'm using AdBuddiz in my apps. It's CPI ad network so impressions is almost nothing. You only earn money when your user install apps from their advertisers. They pay about $0.30 to $3 per install, so if you show 1000 impressions for 1000 users and all of them install app you could earn $3000/day.
 

susu

Well-Known Member
Licensed User
Longtime User
And if you could display 10.000 impressions but nobody install app then you earn $0. So you need to choose right model of ad network. I used to mix all kind of them.
 

Descartex

Well-Known Member
Licensed User
Longtime User
Swiss Knife????
 

susu

Well-Known Member
Licensed User
Longtime User
impression.jpg


Above is screen shot of a CPM network I'm using. You can see 17K impressions from Russia just gave me $1.65 but I earned $6 for 3K impressions from US and $5.6 for 2,4K impressions from UK. Which users are more valuable?
 

LucaMs

Expert
Licensed User
Longtime User
Above is screen shot of a CPM network I'm using. You can see 17K impressions from Russia just gave me $1.65 but I earned $6 for 3K impressions from US and $5.6 for 2,4K impressions from UK. Which users are more valuable?
I repeat.

I do not question the fact that some countries make you earn differently.

I say that if the total of those impressions make you earn X when they are due to 3 or more apps, the same total of impressions concentrated in one app would have earned you a lot more.
It's the same when you get 100,000 impressions (total from many different countries) in one year or in one day! One year = x revenues, one day = x * 1,000 revenues.

Both these situations (impressions spread across a larger number of apps and impressions spread across a larger number of days) make you earn less and this is unfair, because the Ad Network and the companies advertised earn the same amount, when you get 100,000 impressions in one year and when you get them in one day - or when you get them with your 10 apps or with one app only.

It would be fair and honest that you earned each month for the total impressions obtained, regardless of the number of published apps.


I hope this time it is clear what I mean :( (and IT IS SO!)
 
Last edited:

susu

Well-Known Member
Licensed User
Longtime User
One year = x revenues, one day = x * 1,000 revenues.

I really don't understand what you mean.
I only see this formula is reasonable:
One year = $X => One day = $X/365
 

LucaMs

Expert
Licensed User
Longtime User
I really don't understand what you mean.
I only see this formula is reasonable:
One year = $X => One day = $X/365
It's the same when you get 100,000 impressions (total from many different countries) in one year or in one day! One year = x revenues, one day = x * 1,000 revenues.
It's the same when you get 100,000 impressions in one year (revenues will be X)
or in one day! (revenues will be X * 1000)
 

An Schi

Well-Known Member
Licensed User
I understand what Luca is saying...
But my guess is that an app with 100k users is more valuable to the adnetwork than 2 apps with 50k users.
Try to think of it that way: it is more expensive to put your TV commercial at one single UEFA Champions League game, than into 100 hundret games of volleyball. In the end the same amount of people have seen your commercial, but you still had to pay more to get it to the champions league game.
 

LucaMs

Expert
Licensed User
Longtime User
I understand what Luca is saying...
But my guess is that an app with 100k users is more valuable to the adnetwork than 2 apps with 50k users.
Try to think of it that way: it is more expensive to put your TV commercial at one single UEFA Champions League game, than into 100 hundret games of volleyball. In the end the same amount of people have seen your commercial, but you still had to pay more to get it to the champions league game.
No, you're right, but you have determined that 100K games of volley cost less than one single UEFA.
This is exactly the "topic". Someone predicts 10M viewers for a UEFA game and then he sets the cost. Same for volley. If X games of volley will be seen by 10M of viewers, than the total cost will be the same (all this approximately, because obviously you can not know a priori the number of viewers; instead you know the number of downloads).
 

LucaMs

Expert
Licensed User
Longtime User
But my guess is that an app with 100k users is more valuable to the adnetwork than 2 apps with 50k users.
They are anyway 100K users! So, if 1 / 1000 buys the car sponsored, 100 cars will be sold anyway.

P.S. A few users can be the same, if the apps are two, but this should affect just a little, because there are billions of users.
 
Last edited:

udg

Expert
Licensed User
Longtime User
Hi all,
this topic started as the suggested/proper way to call an app consisting of a few micro-apps or tools.
Then it turned to the desidered way an ad-network should remunerate a developer to be valued honest and ethical.

Personally I would appreciate a network valuing my overall contribution to their business along with that of any single app of mine, but I understand that it's fair to let them set their own rules for their business.
If unsatisfied, nobody keeps me from setting my own ad-network where to pay developers more.

So, on one hand I understand and appreciate LucaMs wishes while on the other I don't feel I've to argue against any ad-network behaving differently.

BTW, to date my apps are all custom-built apps, so no need for markets or ad-networks.

udg
 

LucaMs

Expert
Licensed User
Longtime User
this topic started as the suggested/proper way to call an app consisting of a few micro-apps or tools.
In fact, we are a little bit off topic :p

but I understand that it's fair to let them set their own rules for their business.
I fear (almost sure) that the rule: "don't sum impressions by author" is common to all Ad Networks!
 

sorex

Expert
Licensed User
Longtime User
why don't you finish an app for once and add some ads in it to see how it turns out for you?

keeping discussing about it doesn't bring any food on the table either. ;)

exact math doesn't exist since it all depends on so many different factors.

so even if you have 50.000 impressions but nobody clicked them I doubt you'll earn €1.
better have less and hope on a good click through rate.

if an advertiser rewards you for crossing 10.000 or 50.000 impressions per days is nice, not?

all they want is traffic.
 

LucaMs

Expert
Licensed User
Longtime User
why don't you finish an app for once and add some ads in it to see how it turns out for you?
In fact, waiting for my brain see sense and it is able to develop the "main app", my idea is to publish old and silly apps "mixed" into one.
This thread was almost a pastime :eek: to ask what name to give to the group of apps.

so even if you have 50.000 impressions but nobody clicked them I doubt you'll earn €1.
Some Ad Networks pay only for clicks, other also for impressions. I read that a developer obtained 72,000 impressions a day and then $ 500 a day!
 

sorex

Expert
Licensed User
Longtime User
then he was extremely lucky with a lot of installs or click throughs.

usually with admob an eCPM around €1 is good so that would 'only' give €70-80 for 70.000 impression + clicks, not $500.

edit: the 'only' multiplied by 30 days is still a massive amount of money per month tho!
 

ilan

Expert
Licensed User
Longtime User
I say that if the total of those impressions make you earn X when they are due to 3 or more apps, the same total of impressions concentrated in one app would have earned you a lot more.

this is not true. if i have 3 apps that each has 10k impressions and i make x from each it will not look better if i mix all together
i dont know where you got that idea.

it is not working like this.

you can see the also the same app is making 1 month x money and in the second month a different income so it has more factors then only impressions.
as susu said people from UK or USA will make more money then from Nigeria or other countries. and if 3 apps makes together 30k impression if you mix them to 1
app you will have 1 app with 30k impressions not more then that.

and if i see my app today that has 30k impressions / day and the SAME app had 2 years ago 10k i dont see a x6 revenue from this app i even dont see x3 so there is no formula for that. believe us will all have apps in the store and we make money from them so we know what we are talking about.

like your formula an app with 30k will make x3 more then 3 apps with 10k but i can ensure you that this is not true.
because the same app if it will has 90k it will not make x3 you never know what will happen. the question is from where came those other 60k impressions.
if they are from UK/USA you may make 6x more but if they are from india you will make maybe the same as with 30k impressions.

so the math you are writing is wrong.
if it would be true i would merge all my ios apps to one and all my android apps to 1 app but i know that like this i would loose all my users because if i want a money converter i dont want to get with it a flappy bird game.

i also think that you really should release and app just to see how it works. you can finish an simple app within 2-4 days easily
it will help you to understand the market

dont try to make an hit with the first app it is really hard.
 

ilan

Expert
Licensed User
Longtime User
Top